Privacy Policy

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Introduction

At Birkwood Research, we are committed to protecting and respecting your privacy. This policy outlines how we collect, use and safeguard your personal information when you use our website and services. We take our data protection responsibilities seriously and have implemented comprehensive measures to ensure your information remains secure.

Information Collection

We collect information through various channels to improve our services and user experience. Our website automatically collects data through Google Analytics and Microsoft Clarity, including your IP address, browser type, device information and website interaction patterns. This helps us understand how visitors use our site and optimise our service delivery.

When you contact us through our forms or email, we collect the information you provide, including your contact details, company information and business requirements. Our contact form utilises AI technology (Claude) to analyse enquiries and provide contextual responses, ensuring we better understand and address your business needs.

Use of Information

Your information helps us deliver and improve our services. We analyse website usage data to enhance user experience and optimise our site's performance. Contact information is used to respond to enquiries and maintain communication about our services. We may also use collected data for marketing analytics and service improvement purposes, always ensuring compliance with data protection regulations.

Data Protection Measures

We implement robust security measures to protect your information. This includes encryption protocols, secure data storage and strict access controls. All third-party services we use, including Google Analytics, Microsoft Clarity and Anthropic's Claude AI, are selected based on their commitment to data security and compliance with privacy regulations.

Your Rights

You maintain control over your personal information. You have the right to access your data, request its deletion, opt-out of tracking, withdraw consent and request corrections. We respect these rights and have implemented processes to handle such requests promptly and efficiently.

Cookie Usage

Our website uses cookies to enable analytics tracking, optimise user experience and monitor performance. These cookies help us understand how visitors interact with our site and improve our services. You can manage cookie preferences through your browser settings.

Regular Updates

We regularly review and update this privacy policy to reflect changes in our practices and services. The latest version will always be available on our website. We encourage you to review this policy periodically to stay informed about how we protect your information.

Contact Us

For any privacy-related enquiries or to exercise your data rights, please contact us at compliance@birkwoodresearch.com. We are committed to addressing your concerns and ensuring transparency in our data handling practices.